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Who is Emma?
Emma? Emma! Who the fuck is Emma?!
She knows what she did.
Seriously though in the entire article they don’t at any point tell you who or what Emma is. I think it means DFS and their ongoing never-ending sale.
“Notes to editors The CMA’s investigation concerns Emma Sleep GmbH, Emma Matratzen GmbH and Emma Sleep UK Limited (collectively ‘Emma’).”
I’m guessing it’s this https://www.emma-sleep.co.uk/
