Looking for news about saving Star Trek Prodigy, I came across this shameless paid promotional piece on MSN from Paramount Home Entertainment.
Murf cupcakes, a galaxy jello version of ‘floor pie’, recipes and decorative suggestions are all here for fête to celery the release of the S1 E11-20 BlueRay.
Wish Paramount+ had been this keen on promoting the show.
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That’s a cute and colorful dessert spread. As far as Paramount Home Entertainment sponsoring the post, I immediately thought of a quote from Captain Rios (PIC s2e1),
“Confused. ‘Never talk to me again’ was literally the last thing you ever said to me.”
Yay for the effort to promote Prodigy’s season 1, episodes 11 - 20, Blu-ray/DVD release, though.
Paramount and WB, unlike Disney, never gave up on releasing physical media.
It was a billion dollar business in 2021 despite ideas that it’s dying out, and the advent of 4k releases is boosting that.
I saw an article in the metrics industry press last year saying that it was a major source of revenue for both, one that doesn’t get sufficiently taken into account on metrics for movies or television (whether originally linear or streaming) when making greenlight decisions.
Paramount Home Entertainment is a significant revenue generator and seems to know its marketing. Perhaps the people at the top of the firm should take them more into account.
