kolonel

For me, it was Destiny 2!

syzygy

Pike is a stud.

Hahaha, that is manly! The impact of lighting, positioning and clothes can’t be underestimated.

I got lucky with Janeways smirky pose, really.

I love it.

My tablet screen is filthy

Endorse-Expand-Extingush or some variation. In essence you:

1. Adopt the technologies.
2. Expand within the community and inflate user interaction.
3. Cut off the free elements / monopolise the platform

You’ll see loads of historic examples of this and various theories on how Meta intends to do it. Fascinating if not depressing reading.