San Francisco has opened a complaint and launched an investigation of a giant “X” sign that cropped up Friday on top of the downtown headquarters of the social media platform formerly known as Twitter

          • @Gray@lemmy.ca
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            2411 months ago

            I think the best part is that an “X” in the top corner of a website is a well known sign to close a page. Like, I need to fight the urge to click it to exit out. Beyond that, how the fuck are you even supposed to search anything about it? X is such an ambiguous name. I don’t know why the fuck Musk spent billions on Twitter just to completely rebrand the IP into something so utterly idiotic. Considering his destruction of the platform and firing of most of the staff that maintained it, I would have thought the one thing of value he still had left was name recognition and major cultural ownership of words like “tweet”. I can hardly believe that a decade ago I thought Musk was a genius and I dreamed of working for SpaceX (a dream that faded as soon as I saw employee reviews thank God). Now it’s clear that the man has no idea how to run a small business let alone something as big as Twitter.

            • @perviouslyiner@lemm.ee
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              911 months ago

              Didn’t work as the PayPal domain name, but if you try the same idea again and again then surely people will eventually ‘get it’!

            • @uwe@lemmy.world
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              511 months ago

              The one thing of value he has left is the user base. And it seems that this will not change, no matter what he does. So unfortunately neither Reddit not Twitter will crumble anytime soon…

              • @Gray@lemmy.ca
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                411 months ago

                I think that’s true for Reddit because Huffman hasn’t done anything dramatic enough to lose the base yet unfortunately. But I think Twitter’s base has been melting away. Hard to say because only Musk has the numbers. But with Threads out there now with millions of users and Mastodon having over a million users, the disillusionment with Twitter is much more clearly shown.

        • Flying Squid
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          611 months ago

          It looks like something under construction. I would think they were building something that didn’t fit the building on the roof if I saw that.

      • finn
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        2811 months ago

        I don’t know what I was expecting but this is somehow worse.

    • @quicksand@lemmy.world
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      611 months ago

      I spent way too long searching for the X. Is it hidden in the Twitter lettering or one of the windows?.. God I’m a dumbass

    • @piskertariot@lemmy.world
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      611 months ago

      This was my exact feeling.

      Then I thought “I remember when news was easy and available to search on Twitter”

      And then the answer was here. So thank you.

  • @CrabAndBroom@lemmy.ml
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    8511 months ago

    I bet the people who work at SpaceX and Tesla are having a really nice year, just getting on with their work unbothered while Musk is focusing all of his dumb energy on Twitter.

  • @june@lemmy.world
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    4911 months ago

    Apparently they are still referring to it as Twitter in the update notes, and can’t change the name to X in iOS because Apple has a 2 character minimum for app names.

    • MisterMoo
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      3311 months ago

      Plus the fact that X is already trademarked in many countries.

      All of which they’d know if their dumbass CEO — er, I mean their CTO who definitely isn’t running the company because they have a CEO who is a different person — had bothered to look into it.

    • @jiji@lemmy.world
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      511 months ago

      On iOS I only just yesterday finally got a suggested app update so the icon could change. It’s been the bird still all week. Not exactly prepared, were they.

    • 10A
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      311 months ago

      I guess they must count graphemes instead of bytes — “𝕩” is four bytes.

    • ivanafterall
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      1811 months ago

      I don’t know that he has money for this. It appears to be fashioned out of plastic coat hangers they had lying around.

      • @Zana
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        311 months ago

        Literally looks like he went to a scrapyard and stole some metal poles.

    • HotDogFingies
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      2611 months ago

      He’s a spoiled, self-congratulatory, masturbatory narcissist who has never experienced even basic levels of hardship.

  • AnonymousLlama
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    711 months ago

    Wonder if it’ll light up and glow at night, it’s already pretty tacky so I wouldn’t be surprised tbh

  • Cap
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    511 months ago

    Before you know it he will change his name to Exon Musx Xquire

  • @hemko@lemmy.world
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    -1711 months ago

    City officials say replacing letters or symbols on buildings, or erecting a sign on top of one, requires a permit for design and safety reasons.

    OK but this is pretty ridiculous too